DoneGood Extension

ABOUT

A growing number of consumers are making social impact a factor in their purchasing decisions. They want to buy local, shop organic, go green, get sweatshop-free, and more. But finding and validating information on business practices can be hard—no one is putting it all in one place and making it easy for consumers to use. DoneGood is changing the world by easily providing ethical business alternatives to consumers.

RESULT

We designed a Chrome extension that allows users to find ethical alternatives in every google search. The design features images that represent each of the stores, provides clear information on their values and a short description of why the business has been approved by DoneGood. In just one click the user can navigate to the alternative shop, diverting dollars from Big Box corporations to mission driven DoneGood brands.

Download the app here.